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November 1, 2024
This month's Social Star is no other than Lauren Milovich, most of you know her from TikTok and Instagram with her beautiful Cocktails and amazingly witty social media handle (thatsthespirits)
Lauren has single handedly earned herself a Genuine following of 63.9K on TikTok and 95.3K on Instagram. As you find yourself getting lost in her hypnotizing Videos you will gain a new appreciation for the creativity put into every single cocktail she creates.
This is Lauren's Story...
How long have you been in the industry?
Answer: I was a bartender over a decade ago and have always had a passion for craft cocktails. Fast forward to winter of 2022, I started making videos of the creation process! It was my first time ever filming/editing and BOY did I have a lot to learn. Since then, I've found my aesthetic, tightened up my skill set (with much more tightening to go!) and have a pretty good rhythm down. I'm having an absolute blast sharing with the beverage community!
What made you choose this line of work?
Answer: I truly find so much joy in creating and have always made it a priority to hone in on my passions. Within this space, I get to tap into my creativity making recipes, interact with the amazing beverage community and learn tons along the way - it's the best gig there is. And honestly, there's nothing sexier than a craft cocktail.
If you could change one misconception about the industry, what would it be?
Answer: Cocktail creation is so much more accessible than you may think! You'd be surprised at just how easy it is to take the ingredients around you to make a delicious recipe. Also, mocktails are just as fun as cocktails!
What is one piece of advice to anyone wanting to work in this industry?
Answer: CONSISTENCY. Starting something new can be intimidating, but there's nothing more rewarding than seeing it through. I look back at my first videos and laugh - I had no idea what I was doing! But it's all a part of the process and makes my journey all the more fulfilling. Just. Keep. Going.
Your videos are being seen across the world wide web! What do you hope to accomplish with the content you create?
Answer: My biggest goal is to inspire others to create themselves! Beverages first, duh, but that really applies to any industry. Passions are worth pursuing.
When you go out to a bar, what is the one cocktail would you NEVER order from another bartender and why?
Answer: I may get some hate for this one, but a Dirty Martini. I despise olives! But absolutely appreciate the beauty of the cocktail.
When someone asks you to make them something fruity. What is your Go to Drink?
Answer: Oooo, either a Pineapple Margarita or Piña Colada - you can't go wrong!
and lastly...
THE DRINKERS CHOICE CLUB EXCLUSIVE QUESTION
What is your favorite cocktail recipe (that you make or you like to drink) of all time?
My go-to is an Old Fashioned, with no less than 5 cocktail cherries. It's simple, balanced and has incredible versatility. And as for the cherries - they make everything better.
You can follow Lauren on social media:
If you think you should be featured as our next social star of the Month, get in touch with us thedrinkerschoiceclub@gmail.com and tell us why!!
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